Associates

Philip Cooke

Philip is a regeneration and destination marketing specialist, providing strategic and operational support for a range of national and regional agencies, including English Partnerships / the Homes and Communities agency, Enterprise Europe Network, Gloucester Heritage Urban Regeneration Company and Rugby Business Improvement District. He is also a PR practitioner, journalist and writer.

TEAM projects include:

• The Weaver Valley Enterprise - a rural regneration organisation structure and governance study
  
  
• Marketing strategies for Plymouth City Council and East Midlands Tourism
  
  
• TIC management and operation review, St Albans
  
  
• Marketing programme evaluation for Devon and Cornwall Overseas Marketing Group
  
  
• Devon County Council, non-visitor research project.

Philip has an MBA in International Tourism Management, a Northwestern University Marketing Scholarship and a Diploma in Journalism from the London School of Journalism.

Published works focus on marketing partnerships including studies of Visitor and Convention Bureau in the USA and Business Improvement Districts in New York.

Key areas of expertise

Destination marketing, tourism and regeneration marketing strategy, campaign management, sports tourism, external funding bids. Philip is also a tourism and regeneration writer and PR consultant.