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Paul Rogers

Paul Rogers

Paul has almost 20 years experience as a senior tourism advisor to national and local tourism organisations, and has worked in more than a dozen countries in South and South-East Asia, Africa and Australia. His focus has been in the policy and planning arena – on using tourism as a vehicle for development.

Paul’s passion for this field began with a life-changing backpacker experience to Nepal’s Everest Basecamp in 1989. He completed his PhD on “Tourism, Development and Change in the Sagarmatha National Park and its Environs” in 1997 (University of Wales, Aberystwyth), and in 2002 secured £3 million from the UK’s DfID for HMG Nepal’s “Tourism for Rural Poverty Alleviation Programme”.

Paul is versatile, respectful and an astute listener. He’s a strong networker and team player with a solid international reputation for producing state of the art multi-disciplined strategies and plans that are centred around tourism and: income and employment generation; poverty reduction; protected area management (ecotourism); and, heritage management.

On-going work in Bhutan has reignited his interest in the happiness, wellbeing and “beyond GDP” agenda – which feature heavily in “big-picture” projects and networks he’s engaged with, and that are central to the design and delivery of all assignment’s he’s involved with.

In recent years Paul has undertaken assignments for ADB, DfID, Luxembourg Development, SNV (Netherlands Development Organisation), UNDP, UNWTO, USAID and WWF. Highlights include:

  • Team Leader for Myanmar’s 2013-18 Tourism Master Plan (Oct 2012 – June 2013);
  • Team Coordinator to design Luxembourg Development’s 2014-18 €5million five year tourism HRD programme for Myanmar’s Ministry of Hotels and Tourism (Sept – Dec 2013);
  • Anchor consultant for UNWTO’s “executive training programme” for senior most managers from the national tourism organisations of UNWTO’s Asia Pacific members (June 2012);
  • Chief Technical Advisor for Bhutan’s 2013-18 National Tourism Strategy & Development Plans (Nov 2011 – June 2012);
  • Tourism Specialist for ‘tourism as trade’ assignments for Diagnostic Trade Integration Studies in Cape Verde, Lao PDR and Bhutan (see;
  • Tourism Specialist for more than 20 other short-term destination-planning assignments for the above development partners (2007-14).

Prior to his consulting work, Paul worked for five years as a Senior Tourism Advisor to the Lao National Tourism Administration for SNV Lao PDR. Over this time he: prepared a National Ecotourism Strategy and advised a multi-stakeholder taskforce created to oversee the strategy’s implementation; advised the national and provincial governments on the development of Viengxay (the birthplace of the Lao PDR) as a new flagship destination and arguably the country’s most important tourism resource; represented SNV and Lao PDR on the Greater Mekong Sub-region’s Tourism Working Group; and, was an active member of the Pacific Asia Travel Association’s Sustainable Tourism Committee.

Key areas of expertise

Tourism policy and strategic planning; Project management and evaluation; Team building; Field and contextual research; Teaching; Coaching and mentoring.